Location
London
Department
Marketing
Closing Date
11 Sep 2024

About The Role

Join our dynamic Brand team at Motability Operations, where we're establishing modern, innovative brands and solutions to keep our customers (disabled people) moving. We're seeking a dynamic and visionary Brand Manager to join our team on a 12-month fixed-term contract to own the management of both our corporate (Motability Operations) and customer (Motability Scheme) brands.

You’ll be helping to shape brand definition, ensuring consistent application across all brand touchpoints and communicating these updates with all areas of the business. You’ll be instrumental in evolving and protecting our new brand identities to meet the changing needs of our business, stakeholders and industry. 

Content has become more essential than ever at MO. So we’re setting up a brand-new Creative Studio within the Brand team to transform our brand storytelling and design.  You’ll work closely with Creative Studio team to lead the rollout of the brand-new Motability Scheme brand, with a core focus on our digital channels to support our digital adoption strategy. You’ll be supported by our Project Manager and Brand Executive.

At MO, we’re all about supporting our people. You’ll work closely with our People team to embed our purpose, values and behaviours across our business to unite our people behind our shared beliefs.

About You

We're looking for someone with a proven track record in managing and evolving brands with experience in both B2C and B2B brands. You'll be a master of your craft, with a strong brand management background, coupled with excellent communication, presentation and PowerPoint skills. 

To excel in this role, you'll need to be a strategic thinker with a flair for generating innovative ideas that align with our business objectives. You'll thrive in a fast-paced environment, with great project management skills, remaining calm under pressure while maintaining a keen attention to detail. 

Your ability to build strong stakeholder relationships, understand their needs to deliver on-hand brand support and navigate complex challenges will be crucial to your success. 

If you're a passionate and motivated self-starter with a vision for brand excellence, we want to hear from you. Join us at MO and help us drive positive change through the power of creativity.


Minimum criteria: 
  • Experience in delivering brand strategy and visual identity rollout across an organisation with experience working in a brand manager role
  • Experience delivering a successful digital brand rollout
  • Management experience
  • Using strategic market and data insights to define brand strategy, positioning, and associated messaging 
  • Leading on creative development to deliver on brand objectives and managing design, copy and marketing agencies  
  • Achieving targets/results, focused on organising and bringing people and resources together to achieve objectives
  • Exceptional written and spoken communications skills
  • A keen eye for detail and excellent copy-editing skills
  • Ability to work effectively with many different external and internal stakeholders 
  • Excellent budget management skills

About The Company

Motability Operations is a unique organisation, virtually one of a kind. We combine a strong sense of purpose with a real commercial edge to ensure we provide the best possible worry-free mobility solutions to over 700,000 customers and their families across the UK. Customers exchange their higher rate mobility allowance to lease a range of affordable vehicles (cars, wheelchair accessible vehicles, scooters, and powered wheelchairs) with insurance, maintenance and breakdown assistance included. We are the largest car fleet operator in the UK (purchasing around 10% of all the new cars sold in the UK) and work with a network of around 5,000 car dealers and all the major manufacturers. We pride ourselves on delivering outstanding customer service, achieving an independently verified customer satisfaction rating of 9.8 out of 10.

Our values are at the heart of everything we do. They represent ambition, and we look for our people to live and breathe them every day:

  • We find solutions
  • We drive change
  • We care

We operate hybrid working across the organisation where we split our time between working on-site at our offices, and at home, remotely within the UK. We believe hybrid working achieves a good work/life balance for our colleagues, allowing us to connect with each other, collaborate on important work, and perform together to deliver for our customers.  It allows us to have the flexibility to work remotely up to 2-days per week whilst also using the great office spaces we have available.

As a Motability Operations team member, the benefits you can expect are:

  • Competitive reward package including an annual discretionary bonus
  • 15% non-contributory pension (9% non-contributory pension during probation period)
  • 28 days annual leave with option to purchase and sell days
  • Free fresh fruit and snacks in the office
  • 1 day for volunteering
  • Funded Private Medical Insurance cover
  • Electric/Hybrid Car Salary Sacrifice Scheme and Cycle to Work Scheme
  • Life assurance at 4 times your basic salary to give you a peace of mind that your loved ones will receive some financial help
  • Funded health screening for over 50s
  • Voluntary benefits: charitable giving, critical illness insurance, dental insurance, health and cancer screenings for you and your partner, discounted gym memberships and season ticket loans
  • Employee Discount Scheme with an app to save on the go
  • Free access to healthcare apps such as Peppy, Unmind, Aviva Digital GP and volunteering app on Hand for all employees
  • Generous family leave policies

At Motability Operations, we believe in building a diverse workforce, where our people are empowered to attend work as their true selves, and we encourage people from all backgrounds to apply.  We want to sustain a culture that nurtures, where employees are free to flourish and where they’re rewarded equally, regardless of race, nationality or ethnic origin, sexual orientation, age, disability, or gender.

We pride ourselves on being an inclusive employer and as such, all our offices provide first rate disability access. With our hybrid working environment, we do our best to accommodate part-time and flexible working requests where possible, building on our culture of trust, empowerment, and flexibility.

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