Location
Bristol, London or Edinburgh
Department
Marketing
Closing Date
18 Apr 2025

About The Role

To design and deliver our ad-hoc research programme for Motability Operations, including our Headlight customer panel, customer closeness programme and trends monitoring to inform and influence MO to achieve better customer outcomes and ambitions.
 
Reporting to the Customer Insight Lead, the Ad-Hoc Research Manager will play a crucial role in ensuring that customer insights shape business decisions and drive a culture of customer-focused, evidence-based decision-making today and in the future.
 
Main Responsibilities 
  • Leading ad-hoc research initiatives, including management of Headlight customer panel, conducting of regular research projects and identifying and monitoring key customer trends, ensuring a pipeline of research to understand customer landscape today and in the future. 
  • Overseeing the Headlight community research panel, ensuring regular and effective engagement with MO Colleagues and customers of the Motability Scheme through various research projects.
  • Develop and implement panel engagement framework to ensure clear prioritisation, communication, engagement, impact and effectiveness of Headlight Panel. 
  • Develop and implement customer closeness programme that brings MO colleagues closer to the everyday lives, challenges and opportunities that our customers face now and in the future. 
  • Develop and implement key consumer trend monitoring from existing and bespoke insights that enable MO to better anticipate future customer needs. 
  • Promoting best practice methodologies and ways of working in customer research, ensuring projects are set up for success and incorporating new approaches as appropriate.
  • Supporting with the Customer Insight Lead to develop and implement the research agenda, ensuring alignment with overall business objectives.
  • Ensuring a continuous supply of broader marketplace and consumer trend insights to inform the customer perspective and future strategy.
  • Providing quality control and oversight for research projects, ensuring that insights are practical, actionable, and aligned with commercial outcomes.
  • Supporting the automation and visualization of customer insight generation to drive engagement and rapid dissemination of information.
  • Effective management of external research agencies and platform providers to ensure deliverables meet requirements and delivered on time and within budget. 
  • Evaluating and recommending new research tools and methodologies to enhance our insights capability.
  • Support “the last mile” of customer insight; ensure that knowledge and insight is appropriately disseminated to the relevant stakeholders across the organisation and is optimised for action 
  • Acting as a champion for the use of customer data and insights across the business to drive evidence-based decision-making.

About You

  • Proven experience in conducting market and customer research and delivering insights that drive business decisions.
  • Demonstrable experience of customer panel management driving strong engagement with both internal stakeholders and customers.  
  • Strong analytical and problem-solving capabilities with a demonstrated ability to analyse complex data sets.
  • Educated to a degree standard, ideally in applied statistics, operational research, management science, or a related field.
  • Insatiable curiosity and a natural desire to relate to the commercial agenda of the business and stay updated with changes in the research and analytics domains.
  • Strong appreciation of different research methodologies and voice-of-the-customer data sources.
  • Ability to articulate analysis and insights for a non-technical audience with clarity and in an engaging way.
  • Excellent interpersonal, communication, and influencing skills coupled with sound commercial awareness.
  • Robust knowledge of customer experience management and CRM.
Minimum criteria
  • Proven experience in conducting market and customer research and delivering insights that drive business decisions.
  • Demonstrable experience of customer panel management driving engaging internal stakeholders and customers.  
  • Strong analytical and problem-solving capabilities with a demonstrated ability to analyse complex data sets.
  • Educated to a degree standard, ideally in applied statistics, operational research, management science, or a related field.
  • Insatiable curiosity and a natural desire to relate to the commercial agenda of the business and stay updated with changes in the research and analytics domains.
  • Strong appreciation of different research methodologies and voice-of-the-customer data sources.
  • Ability to articulate analysis and insights for a non-technical audience with clarity and in an engaging way.
  • Excellent interpersonal, communication, and influencing skills coupled with sound commercial awareness.
Who you’ll be working with
You will be working as part of our Customer Insight and Analytics team who comprise a wide range of customer insight and analytics expertise.  With access to a range of data sources, analytical and research tools, you will utilise these tools to help bring a deeper understanding of our customers to MO.  CIA team aim to enable MO to turn data and insights into customer advantage.   

You will work collaboratively with a range of internal stakeholders and external stakeholders including third party insight agencies.

You will work closely with senior stakeholders across MO WLT, and external stakeholders to influence and shape decision making and support success. 

About The Company

Motability Operations is a unique organisation, virtually one of a kind. We combine a strong sense of purpose with a real commercial edge to ensure we provide the best possible worry-free mobility solutions to over 815,000 customers and their families across the UK. Customers exchange their higher rate mobility allowance to lease a range of affordable vehicles (cars, wheelchair accessible vehicles, scooters, and powered wheelchairs) with insurance, maintenance and breakdown assistance included. We are the largest car fleet operator in the UK (purchasing around 10% of all the new cars sold in the UK) and work with a network of around 5,000 car dealers and all the major manufacturers. We pride ourselves on delivering outstanding customer service, achieving an independently verified customer satisfaction rating of 9.8 out of 10.

Our values are at the heart of everything we do. They represent ambition, and we look for our people to live and breathe them every day:

  • We find solutions
  • We drive change
  • We care

We operate hybrid working across the organisation where we split our time between working on-site at our offices, and at home, remotely within the UK. We believe hybrid working achieves a good work/life balance for our colleagues, allowing us to connect with each other, collaborate on important work, and perform together to deliver for our customers.  It allows us to have the flexibility to work remotely up to 2-days per week whilst also using the great office spaces we have available.

As a Motability Operations team member, the benefits you can expect are:

  • Competitive reward package including an annual discretionary bonus
  • 15% non-contributory pension (9% non-contributory pension during probation period)
  • 28 days annual leave with option to purchase and sell days
  • Free fresh fruit and snacks in the office
  • 1 day for volunteering
  • Funded Private Medical Insurance cover
  • Electric/Hybrid Car Salary Sacrifice Scheme and Cycle to Work Scheme
  • Life assurance at 4 times your basic salary to give you a peace of mind that your loved ones will receive some financial help
  • Funded health screening for over 50s
  • Voluntary benefits: charitable giving, critical illness insurance, dental insurance, health and cancer screenings for you and your partner, discounted gym memberships and season ticket loans
  • Employee Discount Scheme with an app to save on the go
  • Free access to healthcare apps such as Peppy, Unmind, Aviva Digital GP and volunteering app on Hand for all employees
  • Generous family leave policies

At Motability Operations, we believe in building a diverse workforce, where our people are empowered to attend work as their true selves, and we encourage people from all backgrounds to apply.  We want to sustain a culture that nurtures, where employees are free to flourish and where they’re rewarded equally, regardless of race, nationality or ethnic origin, sexual orientation, age, disability, or gender.

We pride ourselves on being an inclusive employer and as such, all our offices provide first rate disability access. With our hybrid working environment, we do our best to accommodate part-time and flexible working requests where possible, building on our culture of trust, empowerment, and flexibility.

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